ESENSI LINGUA https://ibn.e-journal.id/index.php/LINGUA <div id="journalDescription"> <p><span data-preserver-spaces="true">Esensi Lingua is a journal for implementing research in English and Bahasa Indonesia, focusing on Linguistics, Literature, and Language Teaching. Its ISSN is 26566478. This journal is&nbsp;</span><span data-preserver-spaces="true">published by the Lembaga Riset dan Pengabdian Masyarakat Institut Bisnis Nusantara (LRPM IBN). Articles should have never been published online or in print in other journals.&nbsp;</span><span data-preserver-spaces="true">The editors welcome submissions of manuscripts related to the field.&nbsp;</span><span data-preserver-spaces="true">The publication is scheduled twice a year, in May and November. Google Scholar, Garuda, Copernicus, OneSearch, Neliti, EndNote, Zotero, and Grammarly index it</span><span data-preserver-spaces="true">. Articles will be checked for plagiarism by Turnitin, with the minimum level of similarity possible, and have a blind review by the reviewers.</span></p> </div> <p>&nbsp;</p> en-US dewinuryantiwahid@gmail.com (Dewi Nuryanti) deaprodhite@gmail.com (Dewi Nuryanti, S. Hum., M. Hum.) Thu, 30 Nov 2023 00:00:00 +0000 OJS 3.1.1.4 http://blogs.law.harvard.edu/tech/rss 60 Exploring Humor Functions in Trevor Noah Stand Up Comedy: I Wish You Would https://ibn.e-journal.id/index.php/LINGUA/article/view/739 <p>This study &nbsp;discusses the function of humor in Trevor Noah's Stand-Up Comedy entitled I Wish You Would. The aims of this study &nbsp;are to examine &nbsp;the humor functions applied by Trevor Noah &nbsp;in his &nbsp;stand-up comedy and to contribute in filling the existing gaps . The first question to answer to what extent &nbsp;Trevor Noah’s SUC fit Hay (2000) humor’s function theory. The second question to answer how the utterances of Trevor Noah’s jokes fit the humor functions. The data in this research are oral data which is transcribed into written form. This study uses a qualitative descriptive&nbsp;method. According to the study &nbsp;in the stand-up comedy entitled I wish I would, the writer &nbsp;found that Trevor&nbsp;Noah &nbsp;uses almost all aspects of &nbsp;humor function .&nbsp;</p> Cut Nina Sausina ##submission.copyrightStatement## https://ibn.e-journal.id/index.php/LINGUA/article/view/739 Thu, 30 Nov 2023 00:00:00 +0000 The Depiction of Non-Verbal Communications in Raymond’s Run Short Story https://ibn.e-journal.id/index.php/LINGUA/article/view/753 <p>The data of this research was taken from <em>Raymond’s Run</em> by T. C. Bambara. This short story is interesting because it contains several verbal communications. This research aims to identify non-verbal communication di <em>Raymond’s Run</em> Short Story. This is library research. The result of this study is there are seven types of nonverbal communication are found in the short story, which include kinesics (body movement and facial expression), physical characteristics, proxemics (space), chronemics (time), paralanguage, artifacts, and environment. It is found that kinesics (body movements and facial expressions) is the most dominant type of nonverbal communication in that short story.</p> Ririn Pratiwi Suharto ##submission.copyrightStatement## https://ibn.e-journal.id/index.php/LINGUA/article/view/753 Thu, 30 Nov 2023 00:00:00 +0000 Penerjemahan Kosakata Budaya pada Film Aruna dan Lidahnya https://ibn.e-journal.id/index.php/LINGUA/article/view/760 <p><em>The process of translating cultural terms is a challenging task that translators will face. This is because there is a possibility when a word or situation is not recognized in the target language. The purpose of this study is to describe the types of cultural vocabulary in the movie </em><em>“</em><em>Aruna </em><em>dan Lidahnya”</em><em>. The data is categorized using the </em><em>padan </em><em>method then continued with the sorting technique. Based on the results of the research data, 49 cultural vocabulary data were found which were categorized into 4 type</em><em>s</em><em>. Material culture which includes food and place is the dominant type of vocabulary with a total of 29 data and a percentage of 61.70%. The form of cultural vocabulary in the material culture domain that appears a lot is food with a total of 25 data because the film focuses on the culinary</em><em>. </em><em>For the type of organization which includes religious and social organizations, there are 7 data with a percentage of 14.89%. For the type of gesture there are 6 data with a percentage of 12.76%. For socio-cultural types which include greetings, kinship and swearing, there are 5 data with a percentage of 10.63%. Literal translation and cultural equivalence procedures are used by the translator when the </em><em>target language</em><em> has the equivalent of the</em><em> source language</em><em>. Meanwhile, other procedures such as modulation, addition, transference, and couplet are used when the translator cannot find the equivalent in </em><em>the target language</em><em>.</em></p> Siti Lutfiah Rabiyatul Adawiyah, Siti Mutiah Ulfha, Saiful Anwar ##submission.copyrightStatement## https://ibn.e-journal.id/index.php/LINGUA/article/view/760 Thu, 30 Nov 2023 00:00:00 +0000 Ideologi dan Kekuasaan dalam Iklan Mobil Honda ”All New City” https://ibn.e-journal.id/index.php/LINGUA/article/view/806 <p style="font-weight: 400;"><em>This research aims to explain how advertisers of a product attempt to convey the ideology present in Honda car advertisements and the power they intend to emphasize through those ads. Additionally, the study seeks to understand the reasons behind the advertiser's choice of positioning in the advertisement. Data were collected from advertisements in the Kompas newspaper. The theories employed in this research include those by Cook, Fairclough, and Barthes. The results of the analysis indicate that the advertiser prioritizes the positioning in this ad by focusing on the interior of the car, highlighting the luxury offered to buyers. The power in this advertisement is demonstrated by the use of the color red, which not all advertisers employ, making it a distinctive feature of this product that is not found in others. Meanwhile, the ideology presented by the advertiser is that only with the Honda "All New City" product, every buyer or user can achieve all their dreams, unlike with other products. With this product, individuals from different social status can enjoy luxury without having to buy an expensive product. This is because the product promises luxury for all societal layers, whether they are affluent or economically ordinary, they will still experience luxury through this product.</em></p> Dewi Nuryanti ##submission.copyrightStatement## https://ibn.e-journal.id/index.php/LINGUA/article/view/806 Thu, 30 Nov 2023 00:00:00 +0000 Using Local Language in Traditional Market between Sellers and Buyers https://ibn.e-journal.id/index.php/LINGUA/article/view/811 <p style="font-weight: 400;">This research focuses on language variations in buying and selling transaction process at the <em>Embrio</em> Traditional Market located in <em>Kecamatan</em> Makasar, East Jakarta City. This research aims to identify and describe the types of language variations found in interactions between buyers and sellers at the <em>Embrio</em> Traditional Market and describe the factors underlying the use of language variations. The theory used to analyze the data in this study is the theory from Janet Holmes (2017) regarding the use of dialect and the background of the occurrence of language variations, Martin Joos in Naibaho (2020) the variety of languages in terms of formality, and the theory from PWJ Nababan in Naibaho (2020) the variety of languages in terms of utilization. The results of this study are the first (1) to use types of language variations including: the use of dialects, such as Sundanese, Betawi, and Javanese dialects; language variations in terms of utilization, namely use in the economic field; and language variations in terms of formality, namely consultative variety, casual variety, and intimate variety. The second (2) result is the reasons behind the occurrence of language variations, there are the similarity of ethnic background, negotiation strategies, and to attract buyers.</p> Farras Dwi Farhani Ulik, Dewi Nuryanti ##submission.copyrightStatement## https://ibn.e-journal.id/index.php/LINGUA/article/view/811 Thu, 30 Nov 2023 00:00:00 +0000 Code Mixing in the Daniel Mananta Network Part 5: Jatuh Sakit, Melaney Ricardo Kehilangan Pekerjaan https://ibn.e-journal.id/index.php/LINGUA/article/view/772 <p><strong>Abstract</strong></p> <p>This research aims to analyze code mixing which occurs in Daniel Mananta Network Part 5: <em>Jatuh Sakit, Melaney Ricardo Kehilangan Pekerjaan</em>. The study uses qualitative methods and intends to answer three research questions: who use code mixing, what types of code mixing are used, and what are the reasons why the speakers use code mixing. To analyze the types of code mixing, the theory of Musyken (2000) is used. To analyze the reasons of doing code-mixing, the theory of Hoffman (1991) and Saville-Troike (1986) are used. Fifteen (15) data were found. The data shows that both speakers use code mixing. Regarding the types of code mixing, the result shows that ten data belong to Insertion Code Mixing, two data belong to Alternation Code Mixing, and three belong to Congruent Lexicalization Code Mixing. The third research question to answer is the reasons of using code mixing. The result shows five reasons why the speakers use code mixing. These are interjection or inserting sentence fillers or sentence connectors (one data), to soften or strengthen request or command (one data), to talk about a particular topic (eight data), as an intention to clarify the speech content for interlocutor (three data), and as repetition which is used for clarification (two data).</p> <p>&nbsp;</p> <p><strong>Keywords:</strong> <em>bilingualism, code mixing, Daniel Mananta Network.</em></p> <p>&nbsp;</p> <p>Abstrak</p> <p>Penelitian ini bertujuan untuk menganalisis campur kode yang terjadi pada Daniel Mananta Network Part 5: <em>Jatuh Sakit, Melaney Ricardo Kehilangan Pekerjaan</em>. Penelitian ini menggunakan metode kualitatif dan bermaksud menjawab tiga pertanyaan penelitian: siapa yang menggunakan campur kode, jenis campur kode apa yang digunakan, dan apa alasan penutur menggunakan campur kode. Untuk menganalisis jenis-jenis campur kode, digunakan teori Musyken (2000). Untuk menganalisis alasan dilakukannya campur kode, digunakan teori Hoffman (1991) dan Saville-Troike (1986). Lima belas (15) data ditemukan. Data menunjukkan bahwa kedua penutur menggunakan campur kode. Berdasarkan jenis-jenis campur kode, diperoleh hasil bahwa sepuluh data termasuk dalam Campur Kode Penyisipan, dua data termasuk dalam Campur Kode Alternasi, dan tiga data termasuk dalam Campur Kode Leksikalisasi Kongruen. Pertanyaan penelitian ketiga yang harus dijawab adalah alasan penggunaan campur kode. Hasilnya menunjukkan lima alasan mengapa penutur menggunakan campur kode, yaitu sebagai interjeksi atau penyisipan kalimat pengisi atau penghubung kalimat (satu data), untuk memperhalus atau memperkuat permintaan atau perintah (satu data), untuk membicarakan suatu topik tertentu (delapan data), dengan maksud untuk memperjelas isi pembicaraan bagi lawan bicara (tiga data), dan sebagai pengulangan yang digunakan untuk klarifikasi (dua data).</p> <p>&nbsp;</p> <p><strong>Kata Kunci:</strong> <em>bilingualisme, campur kode, Daniel Mananta Network.</em></p> Frina Diniarta Nur, Ihsanul Irvan Wahidi ##submission.copyrightStatement## https://ibn.e-journal.id/index.php/LINGUA/article/view/772 Thu, 30 Nov 2023 00:00:00 +0000