ESENSI: Jurnal Manajemen Bisnis

Current Issue

Vol 27 No 2 (2024): ESENSI: Jurnal Manajemen Bisnis

Published: 2024-08-05

Articles

PENGARUH DISIPLIN KERJA DAN LINGKUNGAN KERJA TERHADAP KINERJA KARYAWAN PADA PT. NUSANTARA SURYA SAKTI CABANG KELAPA DUA KABUPATEN TANGERANG

Ahmad Sholahudin

1-7
- pdf
ANALISIS PERILAKU MAHASISWA SEBAGAI KONSUMEN MUSLIM TERHADAP DAYA BELI PRODUK ONLINE DI E-COMMERCE SHOPEE

luthfiyyah rahadatul 'aisyi, amanda afriza putri, putri dwi permatasari, topan iskandar

8-24
- pdf
Increasing Customer Satisfaction Through Product Quality And Unique Packaging

Dona Erwan, Meylani tuti

25-38
- pdf
BUILDING THE HOTEL BRAND ADVOCACY TO ATTRACT MORE VISITORS

yuni alfitri bellen, Meylani Tuti

39-51
- pdf
THE INFLUENCE OF ATMOSPHERE, ONLINE REVIEWS AND CUSTOMER VALUE ON REPURCHASE INTENTION

Sekar Dwini

52-64
- pdf
The impact of the café atmosphere on consumer satisfaction, purchase decisions, and retention

Ernix Apriliani

65-84
- pdf
What motivates customers to purchase HONDA automobiles?

lora Arista nadeka

85-96
- pdf
EVALUASI EFISIENSI BIAYA PRODUKSI PADA UD. ESTU SAE: PENDEKATAN METODE FULL COSTING DAN VARIABLE COSTING

Dina Amalia Alfadhilla, Yogy Hafidz Adiyatma, Noor Laila Fitriana

97-106
- pdf
Pengaruh Lingkungan Budaya Terhadap Bisnis Internasional McDonald’s

_rinni04 murdani2004, rifki hamdani, aep tata suryana

107-116
- pdf

ESENSI: Jurnal Manajemen Bisnis is a peer-reviewed journal published three times a year (January-April, May-August, and September-December) by Graduate in Management Program, Faculty of Economics and Business, Institut Bisnis Nusantara. The ESENSI: Jurnal Manajemen Bisnis intended to be the journal for publishing articles reporting the results of research on business. ESENSI: Jurnal Manajemen Bisnis invites manuscripts in the areas of marketing management, finance management, strategic management, operation management, human resource management, e-business, knowledge management, management accounting, management control system, management information system, international business, business economics, business ethics and suistainable, and entrepreneurship.